Apparently the cassette tape has been making a resurgence. Really? I remember with utter fear that feeling of having to unwind knotted tape from the heads of my tape deck. But it would appear I may be in the minority.

“International Cassette Store Day 2013” will be a celebration of vinyl’s poor relation and a launch event has been planned for London’s Rough Trade East. Organisers from www.cassettestoreday.com say that “International Cassette Store Day 2013 is a celebration of a physical product that is accessible, fun, cheap and still going strong in the turbulent current musical climate.”

Whether that is true or not remains to be seen as the leaders of the celebration are a trio of labels that are already in the habit of releasing new music on cassette: Sexbeat, Kissability and Suplex Cassettes. Fucked up and Fair Ohs are among bands releasing new material on cassette for this momentous day. In addition to this Wichita, Kanine and Domino have vowed to reissue a selection of classic records that never made it to magnetic tape.

The celebration of tape follows hot on the heels of Aprils “Record Store Day” where rare vinyl releases have been issued in an attempt to re-introduce the public to buying from the shelf, rather than on-line sites such as Amazon. The success of Record Store Day has actually seen a huge increase in the sale of vinyl.

A full review of the 7th September event will be posted here.

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