In anticipation of their Is This A Thing EP slated for release on July 6th via Curb Records, Atlanta pop trio OBB share title track “Is This A Thing” with Celeb Mix today. Highlighted by an insistent bassline, the summer-flecked track builds to a catchy, anthemic peak. The band comments:
“We wrote this song during that awkward stage in a relationship where both people are too afraid to just come out and say what they’re feeling. We’re left wondering what the other person is thinking – is this a thing or are we just friends?”
Comprised of Zach Oswald on lead vocals, Jacob Oswald on guitar, and Nich Oswald on drums, OBB has a career radio airplay audience of 106 million and streams of nearly 8 million. They recently shared their acoustic video for past hit “Mona Lisa” which was featured in Google’s Chromebook ad campaign and Dude Perfect’s latest Water Bottle Flip 2 video, reaching over 60 million views. Is This A Thing also features “Sweater” which has reached over 3 million streams.
Since releasing their debut EP in 2011, OBB steadily built their growing momentum and fan base into a recording deal with Nashville’s Curb Records. In the years that followed, OBB charted on the Billboard Heatseekers chart numerous times and Spotify’s Viral 50 as they continued touring their energetic live show around the country.