Marked by strong, bold rhymes, rapper Roddy Banks has been an artist from the start. Born Rolland Elendu, his unique background and combination of Nigerian and American cultures enables him the unique perspective of understanding what it means to be a young black man in America and West Africa. Through all life’s pleasure and anguish, artistic value has become the foundation of his expression, and he began writing lyrics at the age of 10.

Committed to this belief, he continued to surround himself with all forms of creativity, all the while honing his talent as a lyricist. When met with the opportunity to open for Waka Flocka Flame, he jumped at it. It led to tours with Kid Ink, Kirko Bangz, performances at the JCI Music Festival, and the unforgettable experience to perform with Ludacris and B.o.B. Inspired to produce his own studio sound, emerging artist Banks released M.O.A.Y.N. (Mind of a Young Ni**a) in 2017 and recently finished recording first project, an EP titled “X&O’s”. Roddy knows exactly why ha has to make music:

“Vibes, energy and life give me the urge to create, but when I need that force, that push, I do it to relate, to talk to people through music, to paint a picture with words in the background of what’s going through our minds.”

Although Roddy is a serious rap artist with lost to say, the new single – he acknowledges-  was a project born of, and designed to be, totally and completely fun: “4 Racks 10 Racks was one of the quickest for me to make. I literally went into the studio with my then producer named Cody and he was playing a bunch of different beats he had. The second he played the 4 Racks 10 Racks beat I immediately started hearing the hook in my head and just started rapping it out loud and looked over to him and my Tour DJ (DJ Rash) and they were both smiling and head bobbing like I already recorded the song and so I knew right away it had to be on the album. I didn’t have all the wordings at the time and so I’d just hum the parts that didn’t have any words and recorded the melody on my phone. A couple days later I went back to the studio and recorded the entire hook and half of the first verse and then later finished the song with a different engineer named Casey, who ended up recording the entire album. Long story short there was no extraordinary inspiration behind it. I wanted to create something fun, light, and not so serious that everyone could listen and jam to on the weekends, in their cars or in the clubs and what not. That’s why I made 4 Racks 10 Racks.”

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